When Richard III shouted: ‘A horse, a horse, my kingdom for a horse’ – advert for pipe tobacco

Posted on October 4th, 2013 by The British Newspaper Archive

We do love the quirky and erudite adverts that use famous moments from history and literature to sell some product or another.

Here’s an advert for Gallaher’s pipe tobacco that employs Richard III’s horselessness in battle to advertise their product.

historical newspaper report on richard III

Nottingham Evening Post – Wednesday 11 April 1928

Image © Local World Limited. Image created courtesy of THE BRITISH LIBRARY BOARD.



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