gift guides | The British Newspaper Archive Blog

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Christmas gift-giving guides

Christmas shopping

We are now counting down the days until Christmas, and there are only a few days of shopping left.  Many of us are looking for inspiration for that perfect gift.  The newspapers found in The British Newspaper Archive can provide a number of gift-giving guides. We can see an increase in Christmas advertising and gift guides from the late 18th century as mass consumerism became a trend of Christmas. Before the days of social media, Pinterest, and Amazon wish lists,

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